I.T. Amazing

Logo design for a local Santa Cruz I.T. Company

The company, I.T. Amazing, based in Santa Cruz, California was looking for a logo that would reflect it's cheeky name. The target audience is really anyone who owns a computer, so the logo had to be approachable and friendly, and stand out among the other tech companies in the bay area. The icon references the symbol for a bluetooth connection, to imply connection to the customer, while the 'i' and the 't' create a subtle reference to two faces smiling. As well the bright colors and swooping type treatment add to the friendliness of the brand.  (http://itamazing.com/)

Added to Identity/Logo